LA Based lyricist Bryce Vine shines brightly on the aptly titled “Thug” song his new single. The track tackles the hardcore persona one assumes a rapper must create or portray to make it in the industry, and where Bryce might fit in among the ‘hard’ rappers in the rap game. Between all the ATL and the  trappers, Chiraq with the drill music, and NY’s murder-murder kill music, it makes one wonder ‘can’t we all just have a good time and chillax?’  The fun video directed by Stewart Yost & Adi Shankar turns, spoofs and laughs at thug life videos, hit the play button below and enjoy.