RSS
Twitter
Facebook
Watch and jewelry maker Swatch teams up with this year’s Dia de los Muertos celebrations at the beginning of November. The festival, whose literal translation means “Day of the Dead”, has roots that reach back to pre-colonial times, and which brings ancient beliefs and customs to life, as the souls of the dead return to visit their loved ones. Friends and families come together to welcome their return and to celebrate with fireworks, bright costumes and traditional foods, including pan de muertos (bread of the dead) and skulls made of chocolate or sugar (sugar skulls) with colored decorations. Offerings are set out on altars in the home of favorite foods and beverages of the departed to remember and honor the dearly departed, and also visiting graves with these gifts. They also leave possessions of the dead.
Dia de Muertos (GZ269), a Gent Originals, evokes traditional elements associated with this enormously popular festival. On a black dial framed by a 34 mm black plastic case and black silicone strap, white skulls with highlights in red, purple, pink, light blue and green, mock death and celebrate the joys of life. Dia de Muertos comes in a special sleeve decorated, like the watch, with white skulls highlighted by a child’s bright colors, floating in the dark.
